Hyperautomation is one of the most promising business trends, with the global market expected to reach nearly $600 billion by 2022 (Gartner). But what exactly are the benefits driving this rapid adoption?
In this comprehensive guide, we’ll explore the eight major ways hyperautomation delivers value:
- Boosts productivity through intelligent automation
- Lowers operational costs via process optimization
- Enhances organizational agility and decision making
- Breaks down data and process silos
- Democratizes technical skills with low-code tools
- Improves employee experience and engagement
- Drives faster and more consistent customer service
- Facilitates data-driven personalization
1. Boosts Productivity via Intelligent Automation
The number one benefit of hyperautomation is substantially improved productivity and efficiency. By automating repetitive, mundane tasks, businesses can achieve over 30% productivity gains, according to McKinsey.
Intelligent automation goes far beyond basic robotic process automation (RPA). While RPA handles structured digital tasks, hyperautomation leverages AI for unstructured cognitive work:
- Automated data processing and analysis
- Natural language processing for documents and emails
- Intelligent OCR and data extraction
- Anomaly detection and predictive analytics
- And much more
This allows knowledge workers across the enterprise to automate more of their workload. The result? They can spend less time on tedious tasks and more time focused on high-value, strategic initiatives.
End-to-End Workflow Automation
A key aspect of hyperautomation is the focus on automating entire workflows rather than individual tasks.
Take the example of the recruitment process. Traditional automation may cover skills extraction from resumes or initial outreach to candidates.
With hyperautomation, businesses can automate and optimize the full process end-to-end, from job posting to offer letter to onboarding and beyond. This streamlines operations while also providing managers with rich analytics on what’s working at each stage.
2. Delivers Major Cost Savings
In addition to boosting productivity, hyperautomation substantially reduces operational costs in two key ways:
1. Lower labor costs
By deploying software robots and AI agents to handle manual work, businesses can significantly cut labor expenses. This allows remaining staff to focus on more strategic, value-adding initiatives.
2. Process optimization
Hyperautomation provides unparalleled visibility into how business processes operate in reality. Advanced process mining software reveals:
- Process bottlenecks
- Unnecessary steps
- Suboptimal workflows
Armed with these insights, managers can redesign processes for maximum efficiency and automation. This optimization and waste removal compounds over time for impressive cost savings.
Gartner predicts that by 2024, hyperautomation will enable businesses to lower operational costs by 30% through transformed business processes.
3. Accelerates Agility and Decision Making
To compete in fast-changing markets, businesses need to act swiftly to new opportunities and challenges. Hyperautomation technologies provide the speed, adaptability, and analytics to do so.
There are three main ways hyperautomation drives business agility:
1. Real-time visibility
Integrated information systems give managers an up-to-date overview of business operations from end-to-end processes. This awareness facilitates quicker, more confident decision making.
2. Rapid scalability
With interconnected, automated systems, organizations can seamlessly scale operations up or down to meet evolving demands.
3. Predictive analytics
The abundance of data from across units enables advanced forecasting. Leaders can better anticipate future challenges and respond proactively.
4. Breaks Down Data and Process Silos
A major barrier to enterprise agility is disjointed legacy systems that lead to data and process silos. Different departments often have disparate tools that don’t communicate properly.
Hyperautomation solutions integrate these disparate systems via APIs and software connectors. This bridges gaps between systems while also contextualizing data for more holistic insights.
With barriers removed, information flows freely across the organizational network. Now various departments can easily collaborate with unified datasets and visibility over interconnected processes.
This data democratization breaks down previous silos to truly empower employees enterprise-wide.
5. Democratizes Technical Skills with Low-Code
The integration and automation involved with hyperautomation requires some technical lifting. However, low-code tools open up development to non-programmers through simple drag-and-drop interfaces.
Low-code allows staff beyond IT to build custom applications, integrate data sources, and even create intelligent bots. With trainable models, anyone can teach bots to automate repetitive work specific to their role.
Democratized development provides additional advantages:
- Incorporates domain knowledge – Workers intimately understand the processes to be automated.
- Slashes development time – Simple interfaces remove the need for extensive coding.
- Reduces maintenance – Staff can easily update apps without IT bottlenecks.
By 2025, Gartner forecasts at least 70% of new applications within enterprises will use low-code or no-code technologies.
6. Boosts Employee Experience and Engagement
Keeping employees engaged and satisfied is crucial for retention and productivity. Unfortunately, research shows chronic boredom from repetitive work can spur turnover and hurt well-being.
By automating dull, repetitive tasks, hyperautomation helps create more varied and meaningful roles. And with silos diminished, staff enjoy greater collaboration and visibility into the wider organization.
The result is more empowered, motivated employees that feel their contributions carry real weight. Combined with flexible work arrangements, hyperautomation propels employee experience to new heights.
7. Enables Faster, More Consistent Customer Service
Customer satisfaction is equally vital for continued revenue and growth. Yet poor experiences abound, with nearly one third of consumers ready to switch brands after just one bad encounter.
Hyperautomation amplifies customer satisfaction through:
- Faster response times – Bots never sleep, enabling 24/7 assistance.
- Increased consistency – Software agents follow the same processes every time.
- Rich customer insights – Integrated data reveals pain points and preferences.
With deeper consumer understanding, businesses can better empathize with users during support. Service agents can also access full customer histories to personalize interactions.
8. Powers Data-Driven Personalization
As mentioned, breaking down data silos provides complete pictures of customer behavior across touchpoints. Hyperautomation technologies then process this data for actionable insights.
Business can leverage these AI-powered analytics to tailor products, content, and messaging to individual users. For example:
- Individualized product recommendations to boost cross-sales.
- Dynamic personalized pricing based on willingness to pay.
- Customized content that resonates better with each audience.
The result? More relevant products and experiences that deeply resonate with what customers want.
As explored throughout this guide, hyperautomation impacts nearly all parts of enterprise operations – from costs to culture. It helps businesses new and old adapt at the pace of innovation required today.
To recap, the eight major benefits include:
- Boosts productivity through intelligent automation
- Lowers operational costs via process optimization
- Accelerates organizational agility
- Breaks down siloed systems
- Democratizes technical skills with low-code tools
- Improves employee experience and engagement
- Drives faster and more consistent customer service
- Facilitates data-driven personalization
No technology transformation comes without challenges. However, with ample benefits for both employee users and customers – hyperautomation delivers tremendous value now and especially in the years ahead.
To determine if it may be right for your organization, please get in touch with our experts.